Article Rewriting Prompt
Rewrite an article with a new angle, tone, or audience focus — without plagiarizing the source. Refresh old content or adapt competitor research for your site.
What this prompt does
This prompt doesn't spin content — it reframes it. You give it a source article, a new angle or audience, and it produces a substantially different piece that borrows the structure of the original research while making an independent argument. The output passes plagiarism checks because the ideas are reorganized and the voice is yours.
Common uses: refreshing your own old posts that need updating, adapting competitor research for your own audience, or converting an informational article into one with a clear opinion.
The prompt
Rewrite the following article with these changes: [PASTE ORIGINAL ARTICLE OR SUMMARY HERE] --- Rewrite instructions: - **New angle or argument:** [HOW YOUR VERSION DIFFERS — e.g., "the original is neutral; my version should take a clear stance," "the original is for beginners; rewrite for intermediate readers who already know the basics," "update it to reflect 2026 changes in [topic]"] - **New target audience:** [WHO IS READING YOUR VERSION — e.g., "solo freelancers, not agency teams"] - **Tone change:** [e.g., "from academic to conversational," "from listicle to narrative," "keep the same tone"] - **Sections to remove:** [ANY PARTS NOT RELEVANT TO YOUR AUDIENCE/ANGLE] - **Sections to add or expand:** [ANYTHING THE ORIGINAL MISSED OR UNDEREXPLORED] - **New examples to include:** [SPECIFIC EXAMPLES YOU WANT IN THE REWRITE — or leave blank] - **Target length:** [WORD COUNT] Rules for the rewrite: - Do not copy any sentence verbatim from the original - Change the structure (different opening, different section order if possible) - Add at least 2 pieces of information not in the original (I'll verify/fact-check these) - The conclusion should be different in direction from the original's conclusion
How to use it
- Be specific about the angle change — "make it better" is not a brief. "The original is neutral about [X]; I want to argue that [Y]" gives the AI something to work toward.
- Add examples yourself — tell the AI what specific examples you want included. Otherwise it'll use the same ones as the original, which look identical even with different words around them.
- Always fact-check the new additions — when you ask the AI to add information not in the original, it will sometimes hallucinate plausible-sounding stats. Flag additions with [CHECK] and verify before publishing.
- Run your own Copyscape check — phrase-level similarity can sneak through even with good rewriting. A quick check takes 30 seconds.
Example output (abbreviated)
Original angle: "5 ways to improve your email open rates" (neutral, general advice)
New angle: "Why most email open rate advice is outdated — and what actually works in 2026"
New audience: Freelancers with email lists under 5,000 subscribers
Rewritten intro:
Email open rate benchmarks from 2021 are still being cited in 2026 marketing blogs. The problem: Apple Mail Privacy Protection changed those numbers fundamentally — that data is tracking who opened their preview pane, not who actually read your email.
If you're a freelancer with a list under 5,000, the benchmarks don't help you anyway. What matters is whether your list is growing and whether the people who do open are taking action. Here's what's actually worth optimizing for...
The opening takes the same general topic but opens with a specific challenge to conventional wisdom (Apple MPP) not mentioned in the original, addresses the specific audience directly, and sets up a different conclusion than "write better subject lines."
Variations
Refreshing your own old content
"This is my own article from 2022. Rewrite it to: (1) update any statistics that may be outdated, (2) add a section on how AI tools have changed this topic since then, (3) improve the intro — the current opening is too slow."
Converting a news article into opinion/analysis
"Rewrite this news article as an opinion piece from the perspective of someone who works in [INDUSTRY]. The original is neutral; my version should argue that [POSITION]."
Simplifying for a non-expert audience
"The original is written for professionals. Rewrite it for a general audience with no prior knowledge of [TOPIC]. Remove jargon, add plain-language explanations for technical terms."
Common pitfalls
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Don't: Use this to scrape and republish competitor content. Google's systems detect structural similarity even when text is different.
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Try instead: Use competitor articles as research to understand what the audience wants, then write your own piece from scratch with the blog post outline prompt.
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Don't: Publish the rewritten output without reading it start to finish. Rewriting can introduce awkward transitions where the original structure doesn't fit the new angle.
Who uses this prompt
- Freelance writers: Refreshing client content, adapting research into original articles
- Marketers: Updating old blog posts for SEO, adapting industry reports for their audience
- Small business owners: Turning long-form resources into website content
Used by
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